Westoba Credit Union seems to be a popular choice to conduct business among Brandon residents.

A probe research survey reveals that 35 per cent of Brandon's adult population deal with the credit union, which is about 10 per cent better than the nearest competing financial institution in the city. Brian Deutscher, Vice President of marketing says he not entirely surprised by that statistic.

Deutscher says part of their popularity is due to their leading edge products and services they offer to members. Deutscher says they plan to improve that package when they implement a new state of the art banking system beginning on November 10th.

Probe Research interviewed 364 adults in brandon about financial institutions. Westoba Credit Union has about 38-thousand members.